I developed a new brand language that captures the essence of P81 while adding a unique touch.
The challenge was to maintain the company's identity while providing a fresh look.
Designing their story, what they build until today
told in a cool and modern way that fits who they are and where they're headed.
The in-house brand design is all about "Cyber Chic." It's like a custom outfit, tailored just for the Perimeter 81 employees.
As P81 moved into their new building, this design is a snapshot of their journey so far, with a big focus on them—the employees, what they've built.